Web Analytics Manager
Company:
SynthaSite's vision is to enable anyone, anywhere to publish their own website. We're a venture-backed start-up who recently raised our series A funding, released a beta product into the market and are ready to take the world by storm. We'll be growing our user base to 1 million users within the next 18 months and need a team of outstanding people.
Position:
SynthaSite is looking for a Web Analytics Manager to drive the company's web analytics strategy. As the Web Analytics Manager, you'll be responsible for defining, implementing and managing the company's web analytics toolset to ensure that we are able to measure, report and act on key business metrics. You'll be the company's measurement guru and will be involved in all key product and marketing projects to ensure that everything we do drives results. In addition, you'll create tools/processes to distribute critical performance information throughout the company, ensuring that all groups have access to the information they need to evaluate the impact of their actions. If this sounds like you, we'd love to meet you.
Location:
San Francisco, CA
Reporting:
The Web Analytics Manager will report directly to the Vice President of Marketing.
Key responsibilities:
- Build and own the company's web analytics toolset, defining the business requirements and working closely with Engineering on implementation.
- Be the measurement guru, identifying the right metrics to track, monitoring the reporting implementation and evaluating post-implementation metrics.
- Define, create, monitor and distribute various metric dashboards.
- Identify opportunities and make recommendations to improve web site and product effectiveness by drilling into click stream data in order to further user growth and product usage.
- Conduct on-going competitive analysis to identify best-practices and opportunities.
Qualifications:
- Must love data and analytics.
- 3+ years of related experience with 1+ years of direct experience in site analytics and conversion optimization.
- Very strong analytical skills with the ability to form hypotheses and draw meaningful patterns and insights from multiple data sources.
- Excellent written and oral communications skills with demonstrated ability to articulate and present complex analysis to executive, product and marketing teams.
- Proven track record of working effectively in cross-functional and engineering team environments.
- Entrepreneurial drive, demonstrated ability to achieve stretch goals in an innovative and fast paced environment.
Compensation:
SynthaSite is prepared to offer an attractive compensation package, including a competitive base salary, health and vacation benefits, and company shares.
SynthaSite is an Equal Opportunity employer. Personnel are chosen on the basis of ability without regard to race, color, religion, sex, national origin, disability, marital status, sexual orientation, or gender identity, in accordance with federal and state law.
Interested? Apply at careers@synthasite.com
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